ABOUT THE PROJECT
Air Wick Reflections was the 1st a several jobs we shot for this brand. Jay Hardwood directed this spot using a series of different technics from, rolling moving sets we designed, modeled and then constructed to a motion control camera shooting over 3 days in Buenos Aires. The heavy VFX was accomplished by Taylor James and this spot came out beautiful. Very happy clients, agency and director.
BTS
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COMMERCIAL SPOT
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Technical details
> Agency: Havas
> Client: Airwick
> Director: Jay Harwood
> Creative direction: Taylor James
> Location shoot: Buenos Aires
> Shoot days: 3 days



